A Software for Leads, Reviews and Digital Profiles.
Every card tap and standee scan generates a data point: Leads in your inbox, reviews from Google, TripAdvisor & Co. centrally bundled, AI responses in your brand's tone of voice, and cross-location comparisons — bidirectional, automatically integrated into your CRM. Developed and hosted in Germany.
- Lead Inbox
- Rating Hub
- CRM Sync
Software & Hosting in DE · GDPR · CRM Sync · 30-Day Money-Back
One Dashboard. Four Levers for Local Growth.
Lead inbox, cross-platform review hub, AI response assistant, and location benchmarking—all in one interface, GDPR-compliant, and with clear KPIs per location.
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Lead inboxBidirectional Exchange — when you tap a card, the other person's contact details land directly in your central lead inbox, complete with location and and source context.
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CRM integrationLeads automatically to HubSpot, Pipedrive, Salesforce, Zoho — or via webhook to any other tool of your choice.
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Review HubReviews from Google, TripAdvisor, Facebook, Trustpilot & Co. centrally in one inbox — with sentiment score, location breakdown, and reply status at a glance.
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AI Answers in ToneSuggestions in your brand's tone — you approve, done. Response time under 5 minutes without extra effort.
What the platform exactly does for you.
Twelve modules — from lead capture to multi-location reporting. All packages include the core features; each plan adds scaling and integration features.
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Lead Inbox
Two-way contact exchange with a tap — you share your profile, and the contact lands as a qualified lead in your inbox.
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CRM Sync
HubSpot, Pipedrive, Salesforce, Zoho — or via webhook into any other tool. Including field mapping and UTM tracking.
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Multi-Platform Review Hub
Reviews from Google, TripAdvisor, Facebook, Trustpilot, Instagram & Co. are centrally collected — one inbox, sentiment score, reply status.
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AI responses in tone
Suggestions in your brand's tone – you confirm, done. Average response time to new reviews under 5 minutes.
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Digital Profile
A profile page per person or location, linked to all physical cards and displays. Customizable in branding and content — what your customers see when they tap.
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Location Benchmarking
Compare branches directly: ratings, sentiment, response time, lead growth. Identify best performers, specifically improve underperformers.
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Multi-Location & Team Roles
Multiple properties, clear rights, one login. Lead routing per location, separate KPIs, cross-cutting reporting.
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Live Analytics & Reporting
Tap-tracking per card and display, lead growth, review growth, profile views, response time, sentiment — all exportable.
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API & Webhooks
Full REST API for leads, reviews, profiles and locations. Webhooks for every event — perfect for custom integrations.
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GDPR & EU Hosting
Hosting in Germany, clear data flows, DPA included. Anonymous tap tracking without cookies.
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Team templates for consistent profiles
Profile templates per team or location: Centrally define branding, mandatory fields, and layout — new profiles start consistently, updates are rolled out with a single click.
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Personal Support
Direct line to Ilias & Team — by phone, email, or chat. Onboarding and setup consultation included.
Six scenarios — one platform.
Which products work, which features help, what the results are. Real, not marketing speak.
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Restaurant & Café
Assessment at the table
Guest taps the display, submits a Google review — you see conversion per table and shift in the dashboard.
- Google Review Display Stand
- Menu NFC
- Analytics per Location
+58% Google reviews in 90 days -
Hotel & Guesthouse
Digital Concierge at Reception
A QR/NFC tap at reception directs guests to Wi-Fi, breakfast, reviews—all from one profile, with separate evaluations per property.
- Google Review Stand
- Menu NFC
- Digital Profile
- Multi-Location Analytics
Reviews per house 2.3× higher -
Sales & Networking
Trade show contacts directly into CRM
Tap the metal card, contact information is exchanged by both parties, the lead automatically lands in HubSpot, Pipedrive, or Sheets — including UTM source.
- Personalized metal card
- Standard metal card
- Lead Inbox
- CRM Sync
0 lost contacts after trade fair days -
Beauty & Hairdresser
Followers, Reviews & Appointments in one tap
Instagram standee by the mirror, Google badge at the counter — guests follow, rate, and book their next appointment directly on your profile.
- Instagram Standee
- Google Review Badge
- WhatsApp Quicklink
Follow-up appointments directly from the profile -
Craft & Field Service
Map tab after the order
Hand over a PVC business card during a client meeting — the client taps, leaves contact information for follow-up inquiries, and submits a review directly.
Follow-up orders without cold calling -
Event & Pop-up
Live-tracking per stand
Distribute social media and review display stands per location or booth, evaluate taps in real time, and accurately assign leads per event.
- Facebook display stand
- Instagram display stand
- TikTok display stand
- Real-time analytics
Performance visible per stand
Ready in 10 minutes.
No IT migration, no roadmap. Create an account, link your cards, get started—we'll help you with onboarding personally, if you like.
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1. Create an account & set up your profile
Get started for free, create location(s), equip your profile with your logo and branding — all in under 10 minutes.
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2. Link Cards & Displays
Pair existing hardware from the shop or order new hardware – every tap will now be tracked as a data point in the dashboard.
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3. Collect leads, grow reviews
Activate CRM sync, set up review routing, allow AI responses — and watch it grow in your reporting.
Where we are developing the platform.
Transparent roadmap, regularly updated. Early access participants prioritize the next features.
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Platform Launch
Public launch of the up2promo platform with everything you need for daily business — web + mobile from day 1.
- Lead Inbox & Bidirectional Contact Exchange with Card Tap
- Review Hub: Reviews from Google, TripAdvisor, Facebook & Co. bundled
- AI Responses in your Brand's Tone of Voice (Personas per location)
- Location Benchmarking & Multi-Location Reporting
- Mobile App (iOS + Android) with Push Notifications
- Team Templates for Consistent Profiles
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CRM-Sync Phase 2 & Public API
Deepen native integrations, seamlessly integrate external tools.
- Salesforce & Zoho CRM native
- Field mapping per pipeline
- Public REST API + Webhooks Dashboard
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Predictive Insights & Local Competitor Analysis
The platform uses your review, lead, and tap data, plus public market data, to proactively make recommendations — before ratings decline or leads dry up.
- Trend predictions per location & industry
- Anonymous industry comparison with local top performers
- Action recommendations with ROI estimation
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Autonomous AI Agents
The next level: AI that doesn't just suggest, but acts – lead follow-ups, review campaigns, location health reports automatically and context-sensitively.
- AI Agent automatically follows up on leads via email/WhatsApp
- Review boost campaigns fully automated
- Proactive location health report generation & delivery
Frequently asked questions about the platform.
All you need to know before Early Access. Answer missing? Message us directly.
What is the up2promo platform?
up2promo is a SaaS platform that bundles your digital profiles, leads, reviews, and CRM synchronization in one place. The NFC business cards and displays are the physical trigger — the real value is created in the dashboard.
Do I need hardware or is the platform alone sufficient?
The platform functions autonomously — you can share your digital profile via link, QR code, or an embedded widget. Cards and displays are optional and increase conversion at real touchpoints (table, reception, trade fair).
Which CRM systems are supported?
Native integrations for HubSpot, Pipedrive, Salesforce, and Zoho CRM. For everything else, you get access to webhooks and a REST API, plus adapters for Zapier and Make. Field mapping per pipeline is configurable.
Is this GDPR compliant?
Yes. Hosting in Germany, data processing agreement included, EU data flows. Lead capture works with explicit consent from the person tapping your card — no data stalking, no dark patterns. Deletion, information, and export functions are built-in.
What happens to the data of people who tap my card?
The person first sees your profile and consciously decides whether they want to give you their contact details — bidirectional, transparent, and with opt-in. You then receive the lead in your inbox; the person receives your digital profile and retains control.
When does the platform launch publicly?
The public launch is planned for Q3 2026. Early access is already available — beta participants actively support the launch with feedback and receive lifelong discounted conditions.
What does early access include?
Beta access to the platform, personal onboarding, exclusive Slack channel with the team, participation in feature prioritization, and a permanent price advantage for the first 100 participants.
How long does onboarding take?
Create an account, complete your profile, link a card/standee – usually in under 15 minutes. If you need help, we'll do it together in a 30-minute call.
Voices from Early Access
First pilot customers — and their platform reality.
Beta testers from the gastronomy sector, sales, and multi-location setups. More testimonials will follow with the public launch.
Jana K. · Restaurant Manager · Early Access
We've been beta-testing up2promo for three months. Our review conversion per table has measurably increased — and the dashboard reporting completely replaces our previous Excel solution.
Tobias R. · Sales Lead · Beta Tester
Finally, no more photos of stacks of business cards. The metal card taps, the lead lands on both sides in the profile and in our CRM — a real game-changer at trade fairs.
Markus B. · Marketing · Early Access Multi-Location
Four locations, one dashboard. We see how each display performs per branch and where we need to make adjustments. That's exactly what we were missing before.
Secure platform early access — Beta slots are limited.
Sign up for early access and join the beta. You'll receive personal onboarding, a direct line to the team, and a permanent price advantage — or get a personal consultation beforehand if you have any questions.
Beta slots limited · GDPR · Hosting in DE · can be cancelled at any time